Austin Aztex overhaul ticketing strategy

09 March 2015 | Posted in Technology Services, Soccer, North America, | By David Cushnan

Austin Aztex overhaul ticketing strategy

US soccer club Austin Aztex have announced a new partnership with Ticket Alternative.

The United Soccer League team, which has openly stated its intention to one day compete in Major League Soccer, have 'overhauled' their ticketing and seating programme for 2015, explaining the decision to bring a third party company aboard.

“As a new team we have big goals for our upcoming seasons both in terms of fan experience and growth” said Roberto Pinto da Silva, Jr., Austin Aztex's business director.

“We felt strongly that the solution Ticket Alternative is providing is going to help us meet those goals. From integrated CRM, to custom packages, to on-site sales, we’re excited about everything Ticket Alternative has to offer.”

Austin is the largest US city without a major league sports franchise.

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