Middle East coverage finalised for Mayweather-Pacquiao

15 April 2015 | Posted in Broadcast, Boxing, Middle East, | By David Cushnan

As the build-up continues to Floyd Mayweather Jr's hotly anticipated fight with Manny Pacquiao on 2nd May in Las Vegas, broadcast coverage has now been secured across the Middle East.

Mayweather Promotions and Pacquiao's promoter Top Rank, who have come together to sell the fight, have agreed a deal with The Filipino Channel (TFC) for exclusive media rights across the region.

TFC is a subsiduary of ABS-CBN Corporation, a Filipino media company aimed at expats. TFC has agreed a deal with Middle East network OSN, who will broadcast the fight on a pay-per-view basis.

OSN's box office service will charge customers US$34 to watch, with coverage set to be carried by Etisalat's eLifeTV service and the Du cable network.

A deal has also been struck with Novo Cinemas chain. Its theatres will broadcast the fight, which will take place at breakfast time in the Middle East, live. Online coverage in the region will be via TFC.tv.

“At a time when we are witnessing one of the busiest pay-per-view calendars in boxing in a long time, to be chosen and trusted as the exclusive distributor of not just any marquee PPV boxing event but the ‘Fight of the Century’ is a milestone that we are truly proud of,” said Kai Rodriguez, ABS-CBN's managing director for Europe, Middle East and Africa operations.

OSN joins Sky in the UK and Germany, SuperSport across sub-Saharan Africa and Modern Times Group in Scandinavia as international broadcasters of the welterweight title bout.

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